A lot of collegues of mine asked me the reason why I chose the name scarcebits for my website. The reason is quite simple: I like Internet, I like math and I like economics. The basic and most fundamental principal in economics is (unlike the popular belief that is money) scarcity. What is it exactly? Quite simply the fact that it is impossible to have everything in life (unfortunately…). To study economics is to study how an individual, a company, a government or anything else allocates his or her ressources. What does this have to do with Internet? Isn’t Internet’s capacity infinite? It is true that Internet grows every millisecond. What doesn’t though, is human attention.
There are many things I would like to discuss on this website; things like e-commerce, ad networks, web analytics etc. Anything that is top notch and related to online economics. I hope you’ll enjoy!
M-A L.